The development of a CSR industry: legitimacy and feasibility as the two pillars of the institutionalization process

Aurélien Acquier (1) , Franck Aggeri (2)

1 ESCP-EAP - ESCP-EAP
2 CGS i3 - Centre de Gestion Scientifique i3

Mots clés: CSR; sustainable development; institutional theory

Domaines: Gestion et management

Aurélien Acquier, Franck Aggeri. The development of a CSR industry: legitimacy and feasibility as the two pillars of the institutionalization process. Den Hond F., De Bakker F. and Neergard P. Managing corporate social responsibility in action: talking, doing and measuring, Ashgate, 2007. ⟨hal-01117319⟩